Why the Skool Games is a BRILLIANT move
Did Alex Hormozi just break the internet AGAIN?!
You've seen the ads. You heard the stories. You heard the pitch. So why is the Skool games such a BRILLIANT move by Alex that will benefit YOU?
Alex is a legend. If you don't know him yet, change that - and change it quickly.
If you are at all interested in making money using the internet, he is one of the few people that is truly worth following.
Not only is his marketing and advertising strategies genius, but his whole philosophy around building a business and making money is right up my alley as well.
He believes in taking the long road, doing it right, and giving insane value away for free.
Many online gooroos wish they had the knowledge, experience, and track record that Alex has.
He has scaled his consulting business, Aquisition.com to over $100 Million a year - coming from someone that slept on his couch, and the couches of friends for YEARS before he made it big.
I have a level of respect for him that is not equaled by many others.
He has been there, done it, and now wears the t-shirt...
So why is the Skool Games such a smart move?
To see why launching the Skool Games was such a brilliant move by him, we have to look at how he made his millions.
Alex specializes in Client Acquisition as well as Monetization. His whole way of doing business is by generating leads in very interesting and effective ways, and then monetizing them.
As we all know, building Know, Like, and Trust are the three pillars that you need to start generating income online, and Alex does a brilliant job with that.
In his recent book launch, $100m Leads, he took the online marketing world by storm by giving most of his knowledge away for free.
Many Online Marketers were quite upset by this and even tried using his tactics to give their shit away for free as well.
It didn't work for a simple reason...
People have seen and experienced that if Alex gives something away for free, it is worth having.
In other words - Super Valuable.
I honestly think that his giving away everything for free with that book launch was the perfect set piece for him to launch something like the Skool Games.
Lets look at the steps he followed:
First, he compiles the best of his knowledge in an ebook and creates an incredible hype around him launching this book.
People signed up by the THOUSANDS to get their free copy because everyone knows that Alex has a reputation for giving away stupid amounts of value.
Besides the freebie seekers, thousands more people spend money in buying actual copies of the books to give to friends or colleagues, and to get a free "Acquisition.com" cap
Now he has a stupid amount of leads and invaluable tracking data of who would be interested in generating leads.
Along comes a platform named "Skool", built by a top-tier Affiliate Marketer like Sam Ovens and Alex sees the potential.
He invests a LOT of money into the platform.
He then uses his influence, his marketing tactics, his targeting data, and his DESIRE TO HELP OTHERS to build the Skool Games Offer.
He spends an incredible amount of money advertising the Skool Games to people who he knows will most likely convert.
The offer is basically to build your own community and make money from sharing your knowledge.
Alex wins by getting thousands of new sign-ups for his platform.
YOU win for playing and building your group on his platform by doing the advertising work FOR him, and earning affiliate commissions for your troubles.
With these steps, he has not only benefitted himself but also countless other people that needed the push.
What gives Alex the most authority is that he gives a lot of his most valuable knowledge away for free. So by default, anything he gets involved with is to the clients' benefit.
The 3 most effective ways to make money online these days are 1. Online Education, 2. Building communities, and 3. Generating Monthly Recurring Revenue - and the Skool Platform combines all 3 of them.
This is the value that Alex saw in Skool and is the same reason why he invested in it, and why he launched the Skool Games.
Yes, he will make money off of you, but he will also push you into building your own thriving community so that you can also start generating an income from something that you're passionate about as well - whatever it is.
So let the Games Begin...
Whatever your opinion is of the online world, it is truly the new frontier in business.
Business has always been about solving a problem or offering a solution to one. We all have a unique skill set that we can offer, and whether we believe it or not, what we know can be very valuable to someone else.
This is one of the key reasons why building a community is such a solid idea. People with a common interest will naturally gravitate to you and what you have to say - and offer.
The Skool Games gives you the push to finally build your community and helps you find the people who will eventually join.
These people will find value in what you have to offer and will eventually be happy to pay for the right to receive more knowledge.
Besides that, anyone who comes from your group and decides to start their own community, will earn you a percentage commission from their subscription fees.
All you need is 3 people and Skool pays for itself.
Affiliate Marketing is a solid business model Online. Building communities around your offers has been proven to be the best strategy. Generating Monthly Recurring Revenue is the quickest way to secure your monthly income.
All you need to do is give complete value to your community. It is as simple as that.
So if you would like to join my Skool Community and get everything that I know for free, feel free to hit the button below and join! Who knows, maybe you start your own community there as well!
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In here you'll find a distilled version of all the cool stuff I've learned in the last few years. From Affiliate Marketing to Integrating AI into your daily lives.
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